Privacy Policy

1. Introduction

Welcome to TCG Lore, an online trading card store operated by TOY HAULERZ LLC ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and make purchases from our online store.

By using our website, you consent to the data practices described in this policy. This policy complies with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

2. Information We Collect

2.1 Personal Information

We collect the following types of personal information:

• Account Information: Name, email address, username, password, date of birth
• Contact Information: Billing and shipping addresses, phone number
• Payment Information: Credit card details, billing information (processed securely through our payment processors)
• Purchase History: Order details, transaction records, product preferences
• Communication Data: Customer service interactions, reviews, feedback

2.2 Automatically Collected Information

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent on site, click patterns, search queries
• Cookies and Tracking: Session cookies, preference cookies, analytics cookies
• Location Data: General geographic location based on IP address

3. How We Use Your Information

We use your information for the following purposes:

• Order Fulfillment: Processing payments, managing orders, arranging shipping and delivery
• Account Management: Creating and maintaining user accounts, authentication, customer support
• Personalization: Providing personalized product recommendations, customized shopping experience
• Marketing Communications: Sending promotional emails, newsletters, special offers (with your consent)
• Analytics and Improvement: Analyzing website usage, improving our services, developing new features
• Legal Compliance: Meeting legal obligations, preventing fraud, enforcing our terms
• Customer Service: Responding to inquiries, resolving disputes, providing support

4. Information Sharing and Disclosure

We may share your information with:

4.1 Service Providers

• Payment Processors: secure Credit Card processing gateways
• Shipping Partners: USPS, UPS, FedEx, DHL for order delivery
• Email Services: For sending transactional and marketing emails
• Analytics Providers: Google Analytics, other web analytics services
• Customer Support: Third-party customer service platforms

4.2 Legal Requirements

We may disclose your information when required by law, court order, or government request, or to protect our rights, property, or safety.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

5. Data Security

We implement comprehensive security measures to protect your information:

• Encryption: SSL/TLS encryption for data transmission
• Secure Storage: Encrypted databases and secure servers
• Access Controls: Limited access to personal information on a need-to-know basis
• Regular Audits: Security assessments and vulnerability testing
• PCI Compliance: Payment Card Industry Data Security Standard compliance

6. Your Rights and Choices

You have the following rights regarding your personal information:

6.1 Access and Portability

You can request access to your personal information and receive a copy in a portable format.

6.2 Rectification

You can update or correct your personal information through your account settings or by contacting us.

6.3 Deletion

You can request deletion of your personal information, subject to legal retention requirements.

6.4 Marketing Opt-out

You can unsubscribe from marketing communications at any time using the unsubscribe link in emails or through your account settings.

6.5 Cookie Management

You can manage cookie preferences through your browser settings or our cookie consent tool.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and settings
• Maintain your shopping cart contents
• Analyze website traffic and user behavior
• Provide personalized content and advertisements
• Ensure website security and prevent fraud

You can control cookies through your browser settings, but disabling certain cookies may affect website functionality.

8. Data Retention

We retain your information for as long as necessary to:

• Provide our services and fulfill transactions
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Maintain business records for tax and accounting purposes

Account information is typically retained for 7 years after account closure, while transaction records are kept for 10 years as required by law.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, including:

• Standard Contractual Clauses approved by the European Commission
• Adequacy decisions for countries with equivalent data protection laws
• Certification schemes and codes of conduct

10. Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete such information promptly.

For users between 13 and 18, parental consent may be required for certain activities as per applicable laws.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

12. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of material changes by:

• Posting the updated policy on our website
• Sending email notifications to registered users
• Displaying prominent notices on our website

Your continued use of our services after changes become effective constitutes acceptance of the updated policy.

13. Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

14. Compliance and Certifications

Our privacy practices comply with:

• General Data Protection Regulation (GDPR)
• California Consumer Privacy Act (CCPA)
• Standard payment industry security protocols
• Google Merchant Center policies and guidelines
• CAN-SPAM Act for email communications